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Apple doesn’t care about photographers!

Apple does care about photographers — even professional ones. They care deeply about them. I’m not saying this because I want to believe it, but because I know it. I got the call personally from Apple for two reasons yesterday — because I run this site, and because I’m a professional photographer. Lots of pro ‘tog friends got calls yesterday too. This decision didn’t come lightly, it isn’t personal, and no it wasn’t made because they hate you, dear reader. It’s a business decision and a technology decision and they are going to do everything possible to support the pros as much as feasible. Will Photos.app be the right solution for every pro out there? No, but neither was Aperture. Neither is Lightroom, or any other app you can name.

So why am I so sure that Apple does care about photographers? Look at how much of the keynote and sessions at WWDC (the recent Apple World Wide Developers Conference) was dedicated to photography.

Wie ein professioneller Fotograf und Betreiber der Website ApertureExpertes.com  Apples Ankündigung über das Aus der Foto-Software Aperture (und iPhoto) sieht.

Von Christian Meyer

Ich bewege mich viel im Netz Und so manches was ich dort entdecke ist es wert, herausgepickt zu werden. Noch wichtiger erscheint mir, das Gelesene zu kommentieren und einzuordnen. Diesen Mehrwert wissen Leser von kuratr zu schätzen, da bin ich mich sicher.
Wer meine Meinung zu aktuellen Themen in der IT-Branche hören möchte, dem sei mein weiteres Projekt Channelcast ans Herz gelegt. Meine Brötchen verdiene ich als Director Content bei IDG in München.